There will be no miracles on 34 Street this year. Santa won’t visit any Macy’s stores by 2020, ending the Even Santa Respects The Beard Shirt, Hoodie, Tank top, Sweater 159-year holiday season tradition.
Even Santa Respects The Beard Shirt, Hoodie, Tank top, Sweater
The department store tradition goes back to 1861, but Santa’s meet-ups and greetings won’t take place this year due to concerns about the coronavirus pandemic. Instead, Macy’s (M) is creating an interactive virtual experience.
“To recreate the magical experience of visiting Macy’s Santaland for the children and their families, we will move to virtual interactions this year,” said Susan Tercero, Macy’s Branded Entertainment vice president. It will be available online from November 27 to December 24.
The experience begins with greetings from virtual dwarfs that guide the Even Santa Respects The Beard Shirt, Hoodie, Tank top, Sweater way through Santa’s village, and workshop, stopping to view the landmarks and play interactive games. Finally, kids will get to meet Santa through an interactive video where they can share their holiday wish list and take selfies that families can download instantly with Santa Claus.
Although Macy’s will not host Santa directly this year, some malls are still participating in real-life Santa visits.
Brookfield Properties, a subsidiary of Brookfield Asset Management Partners (BAM) Property Partners and the second-largest mall operator in the country, said Santa will be present at 134 out of 150 shopping malls. mine. But Santa will stay behind after the plexiglass.
“Santa is an important holiday tradition for many families but we are looking to revolve around the experience to ensure it is safe,” said Rocell Viniard, portfolio marketing manager at Brookfield Properties. “.
“A no-contact experience” with Santa Claus is like “a kind of window opening,” said Rocell Viniard, portfolio marketing manager at Brookfield Properties.
Santa will wear a mask in the Even Santa Respects The Beard Shirt, Hoodie, Tank top, Sweater states where it is supposed to be, and guests are asked to do the same. In states that don’t require masks, Santa can wear a mask if he wants, she said.
Macy’s will not eliminate Santa completely this year. He will still be a star of the department store’s Thanksgiving Day Parade. But even the parade will be different. This year, anta won’t greet kids at New York’s flagship Macy’s store because of the coronavirus pandemic, which has broken the tradition of the holiday for nearly 160 years.