Throughout the I’m Going to be a Cousin Pregnancy Announcement Meme Quote limited Shirt Silly Season, I spent a lot of time on social media trying to find new sponsors for riders and maybe even some new bikes… but that’s not all I’ve seen. One meme that made the rounds and simply refused to die was the image above lining up ‘YouTubers’ and ‘The Prince has really torn apart’ together.
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Of course, this meme may not target the YouTubers I mentioned above but like-and-subscribe-ring-the-bell-all-caps-wheelie-tutorial-glow-thumbnail-I-just-hit-my brigade-head-double-and-you-will-not-believe-what-happened. There is certainly a drop when it comes to the I’m Going to be a Cousin Pregnancy Announcement Meme Quote limited Shirt equestrian abilities of YouTubers and the majority of videos about mountain bikes, even from some larger creators, on this site, there is no degree of riders listed above but it can be said that all Joeys on it is definitely hyperbole.
But YouTube is now 15 years old, so why did this meme become so popular this winter? Like almost everything at the moment, the COVID-19 epidemic is probably related to it. The changing global situation has prompted brands to rethink where they spend their money. If you’ve sold out your bike and you’re on the waiting list to get the next batch of frames, then that product/sports marketing budget will be one of the first things in the cut-off process.
The popularity of this meme probably tells us one thing, the balance is changing and some riders are being left behind. It’s adaptive or dead time for those who ride and who don’t grasp the I’m Going to be a Cousin Pregnancy Announcement Meme Quote limited Shirt complementary reach of social media who may be on the wrong side of that bargain. If all you have to offer a brand is the ability to ride fast and you can’t back it up with anything on social media, there won’t be much of a tick in your column when budget meetings appear.
Of course, all of this has been going on for years but it has been severely accelerated by the fallout from COVID-19. This probably means that some ‘guys (or women) who have cut off’ are looking pretty jealous of those YouTubers while they’ve struggled to find much support this year. But ironically, salty memes are probably not the kind of social media content their donors will be looking for.